Topic discuss the difference between marketing strategy and marketing tactics and explain what factors marketers take into account when setting marketing objectives, and devising and implementing marketing plans.

Your work should be 2,500 words long (plus or minus 10%) excluding title page, visuals (e.g. tables, diagrams, charts, etc.), references and appendences (1.5-spaced, Times New Roman or other Sans Serif font, font size 12, margins: top/bottom/left/right 2.5cm). Please note that an executive summary is NOT required.

Type of assignment: Essay

Subject: Marketing

Pages: 10/2500

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Approximately 250 words