Assess Tesco’s current levels of creativity. Apply each dimension of the creativity evaluation framework to the company. Produce recommendations how the company can become more creative.

Assignment Brief:

Assess Tesco’s current levels of creativity. Apply each dimension of the creativity evaluation framework to the company. Produce recommendations how the company can become more creative.

The structure of the report will include:

Executive summary

Strategic Orientation

Resource Orientation

Growth Orientation

Idea Culture

Organization System

Compensation Philosophy

Recommendations

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Approximately 250 words